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Reap Benefit: Mobilising youth power to bring about civic change

Founded in 2012 by Kuldeep Dantewadia and Gautam Prakash, Bengaluru-based social enterprise Reap Benefit works with children and youth to find local solutions to civic and environmental problems

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Aruna Raghuram
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Reap Benefit: Mobilising youth power to bring about civic change  

Reap Benefit: Mobilising youth power to bring about civic change

“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.”  - Margaret Mead, American anthropologist and author

This quote is prominently displayed on the website of Bengaluru-based social enterprise Reap Benefit. What you don’t immediately know is that the citizens whom the enterprise mobilises are in the 12 to 23 age group! 

In the last nine years, 1,12,018 youngsters across 12 states in India have been instrumental in saving 54.3 million litres of water, conserving 1.7 million units of electricity and diverting 187 tonnes of waste from landfills owing to the efforts of Reap Benefit.

The enterprise has a platform ‘Solve Ninja’ that activates young citizens to solve small problems that leave a big dent in their local communities. The youngsters, called ‘Solve Ninjas’, have taken 94,000 actions, started 3,143 campaigns, and built 552 solutions since 2013.

Reap Benefit was founded in 2012 by Kuldeep Dantewadia and Gautam Prakash, both lovers of Bengaluru and committed to doing something for the city. As citizens, they wanted to go beyond talking about change and expecting someone else to bring it about. Garbage dumps on streets, dangerous potholes on roads, water scarcity, air pollution, lakes foaming with industrial effluents – the problems facing their city were many.   

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“I have been involved as an active citizen since my school days. My school Shri Aurobindo Memorial School played a major role in teaching me about taking ownership of my environment, my street, and my city," says Kuldeep.

Kuldeep and Gautam taking a session in a school. Pic: Reap Benefits 30stades
Kuldeep and Gautam taking a session in a school. Pic: Reap Benefit

After studying at Christ College, during 2010-11, Kuldeep and one of his friends got involved in garbage collection for a year to understand the complexity of the problem. "We would collect garbage from around 150 households, transport it in auto, segregate it and figure out market linkages,” he says.

He feels that people generally expect the government or big companies to solve civic problems and do not see the potential of citizens or society to solve them. “That’s why we set up Reap Benefit. I have focused on young people,” he says.

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“Young people are less cynical, have a higher affinity for technology and are more willing to fail.”

-- Kuldeep Dantewadia, Co-Founder & CEO, Reap Benefit

Also, the younger they are when they get involved in citizens’ issues, the more valuable it is for the ecosystem and democracy, Kuldeep adds.

‘Doing’ mindset

Kuldeep met Gautam at Ashoka Innovators for the Public, where he was then working. “He was very bonded with young people and came from a strong ‘do-it’ approach. He is also a self-taught coder. We had a common mission to build a cadre of young people to solve civic issues,” says Kuldeep. 

 

Students learning how to make LAMP - Luminosity Analysis Mapping Prototype. Pic: Reap Benefit 30stades
Students learning how to make LAMP - Luminosity Analysis Mapping Prototype. Pic: Reap Benefit

Reap Benefit started with ‘hubs’ in schools and colleges where youngsters were taken through a process of citizen problem-solving. Solve Ninjas emerged as a cadre who learnt to discover issues (local civic and environmental problems), investigate (collect data), solve (ideate and innovate), and share (the solution with local stakeholders and governing bodies). This grassroots mobilisation went on for five to six years. 

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The Solve Ninjas work as individuals at home, teams in schools, and leaders in the community. 

“We realized that if we wanted to grow, we needed to build a technology platform which we started in 2015,” says Kuldeep.

Fixing unwanted and unmonitored water drips to save water when taps are not in use. Pic: Reap Benefits 30stades
Fixing unwanted and unmonitored water drips to save water when taps are not in use. Pic: Reap Benefit

The duo realized that every youngster has a different persona. So, they came up with five different types of Ninjas. They are the ‘Reporting Rhino’ (to report, interpret and broadcast problems to citizens, relevant stakeholders, and local governance bodies), ‘Campaign Chameleon’ (to mobilize and inspire communities to find effective solutions), ‘Hands on Hippo’ (to build creative and innovative hacks or techniques), Techno Tiger’ (use technology to develop and install solutions), and Action Ant (combining reporting, campaigning, and building solutions).

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While 50 percent of Solve Ninjas have reported a problem in their communities to the local government or corporator, 60 percent have built tech and non-tech civic solutions.

Shivani Krishnamurthy who started as a Solve Ninja in class 8 is interning with Reap Benefit now, eight years later. “Kuldeep and Gautam would come to my school TVS Academy in Hosur, Tamil Nadu, twice a month. What I liked about engaging with Reap Benefit was that it was hands-on work. They treated us, children, as equals and we could approach them with questions or doubts without hesitation. Our school was plastic-free. We became aware of water conservation, saving energy, recycling and other environment-friendly actions because of Reap Benefit,” says Shivani. 

Another Solve Ninja Kaushik R says: “Reap Benefit made me aware of environmental issues and shaped my career choice and vision for life. I am in my first year of engineering at NIT Trichy, and I am planning to do an MTech in environmental engineering. I feel working for the environment sector is the need of the hour,” he says. 

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Reap Benefit's Gautam Prakash facilitating a Build session with Solve Ninjas. Pic: Reap Benefit 30stades
Reap Benefit's Gautam Prakash facilitating a Build session with Solve Ninjas. Pic: Reap Benefit

When Kaushik was in school, he was involved in a Reap Benefit project to provide ‘waterless urinals’ for neighbourhood government schools. “I also invented a water meter to reduce wastage of water. Currently, I am involved in making an app to give the user a personalised awareness about the green cover in his or her area and provide solutions. This app has won me an international scholarship,” he says.

Open to all

Elaborating on how Reap Benefit functions, Kuldeep says: “We have youngsters in different parts of the country who mobilize themselves as they want to solve issues. We call them ‘spokes’. ‘Super spokes’ are our partners – public or private. Young people can join us by calling us. There is no selection process. We do not want to create another competition or rat race! Every youngster should believe that he or she can bring about change.”

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It is this absence of selection and judgement that attracts young people to the enterprise.

Also, the Reap Benefit team is very approachable. There is a strong word of mouth which plays a part in drawing youngsters to engage with the enterprise. They hear about the experiences of friends and are motivated to join too.

Young people are developing invaluable skills in the process of problem-solving, says Kuldeep. 

Reap Benefit has active participation from Karnataka, Tamil Nadu, Rajasthan, Bihar, Andhra Pradesh, Delhi, and Himachal Pradesh. The social enterprise has a core team of 35-40 people apart from the Solve Ninjas.

It has made a huge dent in increasing citizen participation. 

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“While we have mobilized over 1,00,000 young people to take civic action, 50 youngsters have set up their own organisations or are contesting local elections,” says Kuldeep. 

“We have had a significant impact on sanitation and holding municipal authorities responsible for potholes,” he adds.

Sharing of a solution for peer to peer feedback - DIY water meter. Pic: Reap Benefit 30stades
Sharing of a solution for peer to peer feedback - DIY water meter. Pic: Reap Benefit

He says that their most impactful campaign probably was during the critical COVID period. “We helped 1.6 million people in and around Bengaluru during COVID. We came together and showed the power of young citizens and hyperlocal technology. We provided information about healthcare facilities, and mapped demand and supply to find where people needed healthcare, medicines, and food. In Tamil Nadu, we helped daily wage workers. We also helped in addressing the problem of bed allotment.”

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Another significant campaign was in 2013-14 to develop a DIY ‘waterless urinal’ to solve the problem of smelly urinals and the lack of water to clean them. 

Waterless urinals are urinals that do not have to be flushed after every use. The prototype was made from an overturned 20-litre water can. Some of the other innovations are an air quality monitor to make air quality data accessible to citizens, an aerobic composting accelerator to deal with wet waste, and an additional fitting to a tap that reduces the amount of water used by 40 to 60 percent.

In collaboration with other organisations, Reap Benefit has conducted research on lake improvements, solid waste management, urban school sanitation, and carbon footprint audit of markets.

Solve Ninjas building a DIY air quality monitor- BREATHE. Pic: Reap Benefit 30stades
Solve Ninjas building a DIY air quality monitor- BREATHE. Pic: Reap Benefit

As for their funding model, Kuldeep explains: “We have philanthropic institutions supporting us. We also generate some revenue through royalty for solutions we develop. Youngsters can contribute if they see value in the projects.”  

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Tribute from Obama

Reap Benefit has won several accolades. The most treasured one was being acknowledged by former US President, Barack Obama, during a town hall with young people in Delhi in 2017. It has been recognised by hundred.org as one of the top 100 educational innovations. 

The government has awarded Reap Benefit for its behavioural change models related to sanitation. 

The enterprise has won the Ashoka Fellowship for social impact and Unilever Young Entrepreneurs Award.

What are Reap Benefit’s plans? The enterprise aims to activate 10 million action-oriented citizens by 2030 to engage in civic and climate action. “We want to improve local governance in the country either by young people contesting elections or by holding the authorities accountable," says Kuldeep. It is a telling fact that 83 percent of Solve Ninjas today believe that citizens play an important role in the governance of the country.

(Aruna Raghuram is a freelance journalist based in Ahmedabad. She writes on parenting, personalities, women’s issues, environment, and other social causes.)

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